WISSOTZKY WELLNESS​

Wissotzky Wellness is a range of functional tea blends designed for the US and Canadian markets, turning everyday tea moments into simple acts of self-care.

I partnered with the R&D team to develop new flavors and led the entire packaging design process, from insight and concept research through artwork refinement, printer approval and in-store visibility materials. The design was created to stand out strongly on shelf and represents a radical departure from the rest of the Wissotzky range.