PROJECTS | BRAND & PACKAGING
WISSOTZKY TEA
I led a full rebranding of Wissotzky Tea for its international markets: from a 175-year-old heritage brand to a fresh, contemporary tea experience. The project included redefining brand values, story and tone of voice, redesigning the logo and over 30 products packaging, restructuring the range, adding new flavors and launching a 360° campaign across print, social media, Amazon Store and in-store materials. Result: 16% growth in the first year.
LET'S WORK TOGETHER
Ready to make your brand clearer? Every successful move starts with a conversation, and I’d love to learn more about your dreams and goals.