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CONTENT STRATEGY

1. GOAL

For brands that want consistent content that educates, builds trust, and drives pipeline. Ideal if you already did Brand Definition or Brand Foundation, or if you need both content and clarity at once.

We plan what to say, where to say it, and how to measure it, so your brand shows up with purpose and consistency.

2. PROCESS

Discover: list goals, audiences, channels, resources and constraints.

Design: design pillars, signature formats, ton of voice rules, approval flow.

Plan: 90-day editorial calendar, production pipeline, and briefs.

Ship: first month of ready-to-produce content briefs and go-live support.

Measure: reporting rhythm, KPI targets, and a feedback loop for iteration.

3. RESULT

You receive a 90-day Content Roadmap, with an Editorial Calendar, 5-10 content briefs, a Distribution and Repurposing Playbook, and a Measurement Framework.

The system plugs into your Brand Definition and Visual Exploration work, keeping every post consistent, recognizable, and effective.

LET'S WORK TOGETHER

Ready to make your brand clearer and more desirable? Every successful move starts with a conversation, and I’d love to learn more about your dreams and goals.